I’m tired of being sold and I think most people are tired of being sold. And if you’re completely honest with them, and have a real conversation with them, and hear them out with their wants and needs, you’re gonna have a much better interaction with them than you would be trying to follow the formula of a script.

Kristina Smallhorn

Becoming a creator can take you places you never would’ve imagined you’d go. That’s what this week’s guest on The Videocraft Show Presented By Video Husky has learned herself.

Kristina Smallhorn is a Louisiana-based realtor in the greater Baton Rouge area. She’s been creating content on YouTube since 2017.

For her first few years as a creator, she reached a small audience of only a few thousand subscribers. But in 2019, her channel (which now sits at just over 100,000 subscribers at the time of this interview) took off thanks to videos she made of alternative and affordable housing options.

These days, viewers continue to come in droves to Kristina’s channel to learn more about manufactured, modular, and tiny homes. She also offers insight into the state of today’s current housing market by livestreaming with other realtors around the United States.

In this episode, Kristina and Jon Santiago discuss her journey on YouTuber, including:

  • Why she decided to narrow her content down on a specific topic of real estate.
  • How to find YouTube mentors who are both credible and reliable.
  • The free tools she uses to create thumbnails that pop.
  • Dealing with imposter syndrome as a YouTuber.
  • How she grew her live stream audience.

And so much more…

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